What is logistics in ecommerce?
Logistics refers to the planning, movement, storage, and delivery of goods from suppliers to customers.
Why is logistics critical for ecommerce?
It ensures that orders are fulfilled accurately and delivered on time, which directly impacts customer satisfaction and retention.
What processes are included in logistics?
Logistics includes warehousing, inventory handling, transportation, packaging, and last mile delivery.
What challenges do ecommerce businesses face in logistics?
Challenges include rising shipping costs, delivery delays, damaged goods, and managing returns.
How do businesses optimise logistics?
They use data, automation, reliable carriers, and distributed warehousing to improve efficiency and reduce costs.